Sports Marketing Europe:The Legal and Tax Aspects

Name: Sports Marketing Europe:The Legal and Tax Aspects
SKU: 1961480
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Description

A comprehensive reference work intended for the business community, sports clubs, sponsors, international sports associations, sports administrators, agents, advertising agencies, sponsorship and marketing directors, licensing and mechandising executives and legal counsels. It covers in detail: sponsorship relationship (contract law); formalities of contract; tax aspects; exclusive arrangements; territorial restrictions; royalties; merchandising; licensing; copyright; trademark policing; advertising; television; video; intellectual property; distribution; insurance; competition law; franchising; packaging; arbitration; litigation; and broadcasting. It covers 26 European countries as well as EC aspects.

Release date NZ

August 1st, 1993

Audience

Professional & Vocational

Contributor

Edited by Ian Blackshaw

Country of Publication

Netherlands

Illustrations

482 p.

Imprint

Kluwer Law International

Pages

482

Publisher

Kluwer Law International

Dimensions

156x234x28

ISBN-13

9789065446787

Product ID

1961480

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Sports Marketing Europe:The Legal and Tax Aspects

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